Senior Paid Media Executive

Senior Paid Media Executive

Checkd Media is seeking a talented, experienced, and motivated Senior Paid Media Executive to work alongside the Head of Paid Media in delivering the business' Paid Media strategy. Based in Manchester, the successful candidate will have a strong-knowledge of all Paid verticals including Search, Social, Display, aswell a willingness to succeed in a fast-paced environment. The Senior Paid Media Exec will work across a range of Sports-Betting brands to ensure campaigns are created effectively and compliant in line-with industry standards.

Essential Skills

· Experience with Google Ads/AdWords is essential

· You must have exceptional written skills and a keen eye for detail

· Ability to work with a budget to achieve monthly/quarterly/annual targets

· Proven track record in Paid Media

· You must have a passion for Sports/Betting. Knowledge of the iGaming Industry is desirable

· You must have good presentation and communication skills

· Highly analytical with an understanding of customer lifetime values.

· Be flexible – we are not a 09:00 – 17:00 business

· Be a Team Player.

Main Duties

· Reporting in to the Head of Department, you will work alongside the Paid Media team to deliver monthly, quarterly, and annual targets across PPC and Paid Social.

· Create and optimise campaigns primarily across (yet not limited to) Google Ads, Facebook and Twitter.

· Work alongside Head of Paid Media around budgets, forecasts, and campaign analysis.

· Be familiar with tracking and analytical tools to identify trends, opportunities, and areas of growth.

· An understanding of conversion rate optimisation inc A/B testing for maximum results.

· Develop a strong understanding of the Checkd Media brand portfolio, the marketplace, and compliance, to deliver the best possible campaigns.

· Keep pace with industry trends and developments.

If you would like to apply for this position, please forward your CV and we'll be in touch!